Information

Member segmentation is one of the most important marketing tools at your disposal, because it can help a business to better understand its target audience. This is because it groups customers based on common characteristics. These groups can be used to build an overview of customers. IPS provides Groups, but sometimes you just want to put the members in segments, where an own group would be overkill, so I created something else to be able to separate them.

This comes with an own REST API endpoint to manage the member segments.